When Kobe Bryant laces up his sneakers Saturday night at United Center before his Los Angeles Lakers face the Bulls, they won't be just any pair of Nikes.
He'll be wearing a vision of Chicago students -- special Nikes with snakeskin at the tip and heel in honor of Bryant's nickname, "The Black Mamba."
The students from Claremont Academy Elementary School and Parkside Elementary Community Academy designed the special Nike Zoom Kobe IV shoes in a project involving Nike and a program called After-School All-Stars. They used Nike's interactive Web site, which lets you choose shoe material, design and other features.
"That was great because we're a technology-based school," said Claremont teacher Dianne McMillen. "I was so impressed with the students. These kids aren't leaders of our school, but they're kids with positive behaviors and OK grades. And you can tell they want to do something with themselves and don't just want to be burdened by their surroundings in the Englewood area.''The contest was held at Nike's regional headquarters on Rush Street.
"There was a lot of communication about which color to use and material and design," McMillen said. "And they were asking questions about internships there. It was important for them to know that Nike is involved with things other than retail."
Via: Chicago Sun-Times
No comments:
Post a Comment